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I would like to respectfully disagree on some of the points made in your tweet thread (and apologize for the atrocious formatting of my reply). I do not believe MTG has a public awareness issue. From my personal experience, when mentioning Magic in various random conversations with people a typical response is "I've heard of that game." or "I/someone I know used to play that.”. While my data is an extremely small sample set, I am sure others can comment with similar experiences.     I cannot speak much regarding the financial differences between the three games mentioned (Pokémon TCG, Y-Gi-Oh! TCG, and Magic: The Gathering TCG). From my best attempt at research, and I am by no means an expert, it seems that both The Pokémon Company and Konami have grouped their respective TCGs into groups with additional products, making sales data on those specific products difficult to find. Someone with more knowledge than I may be able to find the specifics though.   I